Pay Per Click
B2B PPC Services That Convert Clicks into Pipeline
Reach decision-makers faster with data-driven PPC campaigns across Google, LinkedIn, and more. Right Pace Techmedia turns every click into qualified leads and measurable ROI.
Targeted, Transparent, and ROI-Driven Paid Campaigns
Our pay-per-click management is designed for B2B complexity – long sales cycles, niche audiences, and multi-stakeholder decisions. Every ad dollar is tracked from click to closed deal.
Keyword Strategy & Intent Mapping
Identify high-intent queries, competitor terms, and negatives to optimize spend where it converts.
B2B Audience Targeting
Reach by job title, company size, and industry – across Google, LinkedIn, and programmatic channels.
Ad Copywriting & Landing Page Guidance
Build value-first messaging, compelling CTAs, and CRO-aligned landing experiences.
Ongoing Budget Optimization
Smart pacing, bid adjustments, and query pruning for efficiency and scalability.
A/B Testing & Optimization
Continuously test and scale winners to maximize conversions and lower CPL.
From Click to Customer - A Structured PPC Workflow
Every campaign follows a tested framework that ensures predictability, performance, and transparency at every stage.
- Discovery & Research: Define ICP, funnel stage, and budget; analyze past performance to set conversion benchmarks.
- Campaign Setup: Create ad groups, keywords, copy, and landing pages for search, social, and display.
- Launch & Monitor: Track spend, CPL, and lead quality via real-time dashboards.
- Optimization: Weekly bid and creative refinements ensure consistent performance.
- Reporting & Insights: Monthly dashboards show ROI, CPL trends, and clear next steps.
A B2B PPC Partner Focused on Outcomes, Not Clicks
- B2B Specialization: Expertise across SaaS, FinServ, Tech, and Manufacturing.
- Certified Practitioners: Google Ads and LinkedIn Ads certified teams managing search, social, video, and display.
- Transparent Reporting: Live dashboards with CPL, conversion rate, and pipeline tracking.
- CRM Integration: Salesforce and HubSpot sync for closed-loop attribution.
- Strategic Channel Mix: Paid search, display, and retargeting designed for both demand capture and brand lift.
Proven Performance Across Channels
- 65% Lower CPL – Through refined targeting and negative keyword optimization.
- 3× More SQLs – From LinkedIn ABM campaigns blending firmographic targeting and human follow-up.
- 42% Higher On-Page Conversions – Driven by systematic ad copy and landing page testing.
Frequently Asked Questions
Google Ads, LinkedIn Ads, Microsoft/Bing, YouTube, and programmatic display/retargeting – tailored to your audience and goals.
Yes. We optimize or create pages using CRO best practices – headlines, form length, and proof hierarchy.
Budgets vary by goal and market. We model projected CPLs and pipeline outcomes to guide spend and scaling.
Absolutely. We engage past visitors and re-activate high-fit audiences with relevant offers.
Build PPC Campaigns that drive traffic today!
Get a customized PPC strategy with projected CPL, lead flow, and ROI forecasts built for measurable B2B growth.